SoFi Invest Review August 2025

Review updated Aug 2025

Written by Joe Chappius

- Aug 11, 2025

Reviewed by Ricardo Laizo

SoFi Invest offers a solid, beginner-friendly investment platform with commission-free trading and low barriers to entry.

While their automated investing now carries a small fee, their overall pricing remains competitive.

The platform excels at simplicity but may lack some advanced features serious traders need.

Customer support quality varies, so new investors should expect occasional frustrations despite the generally positive experience.

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SoFi Invest At glance

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Written by

Joe Chappius

Company name

SoFi Invest

Website

https://www.sofi.com/invest

Phone

1-855-456-7634

Email

investsupport@sofi.com

Address

234 1st Street, San Francisco, CA 94105

Pricing

Commission-free trading for stocks and ETFs with no account minimums. While there are no basic trading fees, they do charge regulatory fees and recently added a 0.25% annual fee for automated investing. Some specialty transactions may incur fees.

Customer Support

Mixed reviews on response time, ranging from quick (via chat) to several days by email. Support is generally knowledgeable but inconsistent, with some users reporting excellent help while others describe frustrating experiences getting resolutions.

Terms and Flexibility

Clear terms with transparent fee disclosures. Good flexibility with multiple account types and investment options. Well-regulated by SEC and FINRA with strong security measures. Terms are generally user-friendly and easy to understand.

Customer Experience

Customers like SoFi's simple interface but criticize basic charting and limited research tools. Customer service is reported as slow. While commission-free trading appeals to beginners, active traders find the platform lacks advanced features.

Pros & Cons

  • Commission-Free Trading: SoFi Invest offers zero-commission trades on stocks and ETFs, eliminating transaction costs that can eat into investment returns, especially for frequent traders.

  • Fractional Share Investing: The platform allows investors to purchase fractional shares of stocks, making it possible to invest in high-priced securities with smaller amounts of money, improving portfolio diversification options.

  • Dual Investment Approaches: SoFi offers both active investing (self-directed trading) and automated investing (robo-advisor) options on the same platform, providing flexibility based on investor preference and experience level.

  • Complimentary Financial Planning: SoFi provides access to certified financial planners at no additional cost to members, offering personalized guidance that many competing platforms charge extra for.

  • Integrated Financial Ecosystem: As part of SoFi's broader financial platform, the investment account integrates with banking, loans, and other financial products, potentially simplifying overall financial management.

  • Limited Advanced Trading Tools: The trading platform lacks sophisticated features like advanced charting, stock screeners, and in-depth research tools that experienced investors might require for complex analysis.

  • Restricted Investment Options: SoFi Invest offers a more limited range of investment products compared to full-service brokerages, with fewer options for bonds, mutual funds, and no access to futures or forex trading.

  • Transfer Delays Between Accounts: Users report experiencing delays when moving money between SoFi Invest and SoFi's banking products, which can be frustrating when trying to quickly fund trades or withdraw investment proceeds.

Details

Sofi Broker

Pricing, commissions & fees

Commission local$0
Commission US stocks$0
Commission ETFs$0
Withdrawal flat fee$0
Inactivity fee $25/month after 6 months of inactivity
Deposit fee$0
Currency exchange fee0%
Minimum deposit$1

Features

Available on webYes
Available on iOSYes
Available on AndroidYes
Available on desktopNo
Robo advisor/assisted tradeYes
Copy trading / social tradingNo
Fractional sharesYes
Deposit with debit cardYes
Demo accountNo
Interest on uninvested fundsYes

Investment options

Number of stock exchanges5
Number of stocks3300
Number of ETFs500
Total trading options4000
Regulatory bodySEC and FINRA

Security & Support

24/7 SupportNo
Live chatYes
Email supportYes
Phone supportYes
Community forumsYes

Additional fields

Recommended companyYes
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