Financer.com
Helping millions make
smarter financial decisions
We compare banks, loans, credit cards, and insurance across 23 countries — so you don’t have to.
Our mission
Financial products are confusing. Comparing them shouldn’t be. We exist to give every person — regardless of country, language, or income — free access to clear, unbiased comparisons so they can choose with confidence.
What we compare
We research and compare financial products across every category that matters to your wallet.
How it started
In 2014, our founder Johannes Larsson was trying to find the best savings account in Sweden. He spent hours visiting bank websites, copying rates into spreadsheets, and reading fine print. The process was broken.
So he built Financer — a single place where anyone could compare financial products side by side, with honest information and no hidden agendas. What started as a Swedish comparison tool has grown into a global platform serving 23 countries in 15 languages.
How we work
Transparency isn’t a buzzword for us — it’s the foundation of everything we do.
We research
Our editorial team collects product data directly from providers. We verify rates, fees, and terms — not just marketing claims.
We compare
Products are ranked using consistent methodology. We weigh interest rates, fees, accessibility, and user reviews.
You choose
We present the data clearly so you can pick what’s right for you. We never push a product — we show you the facts.
More than comparisons
Beyond comparing financial products, we build tools that help you take control of your money.
Financer Wallet
Track your spending, set budgets, monitor your net worth, and connect your bank accounts – all in one place. Your personal finance dashboard.
Learn moreFinancer Pulse
See how real people feel about financial topics. Vote on questions, explore results by country, and discover what others think about money.
Learn moreFinancer Talks & Tools
Expert interviews, financial calculators, and educational content to help you understand your options before you compare.
Learn moreHow we make money
When you click through to a provider and sign up, we may earn a referral fee. This is how we keep Financer free for everyone. Here’s what you should know:
- We provide extensive comparisons with detailed data on every product
- All rankings are based on the Financer Score — our transparent rating methodology
- We clearly disclose our advertising relationships
- You always see the full picture so you can make an informed decision
The people behind Financer
A global team driven by making personal finance accessible to everyone.
Andrei has been working for Financer since 2018 and, as of January 2025, he has also assumed the role of Country Manager for Financer US, expanding his leadership within the organization. With over…Read more
Holly is the Country Manager for Financer US. Having come most recently from the Employer of Record (EoR) industry, Holly is now delving deeper into the world of personal finance where her true…Read more
Johannes Larsson
CEOJohannes is the CEO and founder of Financer.com. He has a great passion for loans, finance, and personal economy and has published over 8,000 articles within these categories. He is driven by…
Paw Vej
COOPaw Vej is the COO and leader of the Danish market at Financer.com, where he has worked since 2016. His expertise covers loans, credit cards, and investments, and his articles on these topics have…
Viktoria Krusenvald
Global Partnership ManagerViktoria Krusenvald is the Global Partnership Manager at Financer.com and editor-in-chief of Financer.ee. She has specialized in creating finance-related content since 2016. In addition to her…
Ready to find your perfect match?
Answer a few quick questions and we’ll help you compare the best financial products for your needs.
Start Comparing