The IKEA Visa Credit Card makes sense in a pretty narrow scenario: you shop at IKEA regularly enough to earn and use reward certificates before they expire.
If you spend at least $300 per year at IKEA, you'll earn $15 in rewards (the minimum certificate amount). That's roughly one medium-sized shopping trip. Below that spending level, you won't even earn enough to redeem anything.
For the average consumer who visits IKEA a handful of times per year, a general-purpose cash-back card is a better pick. Cards like the Citi Double Cash (2% on everything) or the Chase Freedom Unlimited (1.5% on everything, 3% on dining and drugstores) offer more flexible rewards that you can use however you want.
The IKEA Projekt Credit Card, on the other hand, has a much clearer use case. If you're about to spend $1,000 or more at IKEA and want to spread payments over 12 months at 0% interest, that's a genuinely useful benefit. Just make sure you pay off the balance before the promotional period ends to avoid the 21.99% APR.
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